Tourneau & Bucherer 1888 Celebrate TimeMachine Flagship Opening in New York City


On the corner of Madison Avenue and 57th street, Tourneau and Bucherer celebrated their sparkling new brick and mortar flagship in a sophisticated cocktail party amongst celebrities and friends of the respective brands. The marriage between the two long-standing industry leaders first began back in 2018 and has since proved to be a match made in heaven with Bucherer becoming the world’s largest watch retailer upon their foray into US market.

The celebratory grand opening event sprawled throughout the Bucherer TimeMachine flagship’s three levels showcasing an impressive display of watches alongside various art pieces and luxury fashion items like rare Nike sneakers and collector-worthy Hermès Kelly bags. The guest list included: Guido Zumbühl, Ira Melnitsky, Carina Ertl, Stacy Murray, Adam Parker Smith, Andrew Rea, Brendan Fallis, Daisy Soros, Derek Klena, Duckie Thot, Eric Rutherford, Fleur Seule, Freddie Leiba, James B. Whiteside, Kelly Killoren (Bensimon), Kevin O’Leary, and more familiar faces. Guests meandered throughout the flagship’s posh and welcoming interiors featuring three bars, several lounging areas, and soothing Jazz sounds by by Fleur Seule.

The Bucherer 1888 TimeMachine flagship is now open at 12 East 57th Street in New York City.


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