Candice Huffine is the Face of a New Luxury Fashion Site for All Sizes


The fashion industry is slowly but surely embracing body positivity and a wider array of sizes. The latest big step forward? 11 Honoré—the size-inclusive e-tailer specializing in luxury brands, that offers up to size 20 in big-name runway labels like Prabal Gurung, Marchesa, and Brandon Maxwell.

Naturally, the boutique has tapped one of the most beautiful models in the world, Candice Huffine, to front its inaugural campaign, and Huffine was more than happy to promote the partnership on her personal Instagram, writing: “The time is now, fashion for ALL!”

The site, which launched earlier this month, also features editorial content, like interviews with its roster of designers, and with Huffine herself. As designers expand and diversify their runways, it was only a matter of time before a retailer came along that would cater to this regretfully untapped consumer segment. And now that 11 Honoré exists (hopefully proving how ready women are for high-fashion in a wider variety of sizes) expect to see more and more brands finally courting the plus-size market.


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