Meet the Workout You Don’t Do Anything For


Finally, a workout that you don’t have to do anything for.

Enter facial workouts: the celeb-loved, easiest workout of your life, for your face. What’s a facial workout? It’s an exercise for your face using tools and techniques to sculpt the face. And, like any exercise, it’s no walk in the park: workout techniques include knuckling, pinching, and whipping strokes to stimulate blood circulation and collagen. The goal is to boost the lymphatic system and increase cell renewal to keep the skin smooth, taut, and de-stressed. There’s even a warmup, and intensifying period for cardio and sculpting, and a cool down period. It’s quite literally a workout for the face.

Where do you find a place for this? FaceGym has emerged as one of the celebrity favorite spots. A pioneer in the non-invasive facial workout, FaceGym is loved by everyone from Bella Hadid to Irina Shayk, Lizzo, Karlie Kloss, Anne-Marie, and Meghan Markle. The exercises help customers safely train their facial muscles rather than undergoing surgery, which ultimately combats aging and sagging skin. You get to sit back while the “trainers” work out your face, resulting in a more glowing complexion. FaceGym also sells multi-sculpt tools that lift, contour, and reduce facial tension, to release muscle blockages and kickstart the lymphatic drainage process. In the end, the goal is to depuff the skin and soften fine lines for a more reinvigorated look.

But FaceGym isn’t the only technique that’s become hugely popular lately. Over the last year or so, Google searches for gua sha and facial massage skyrocketed as the world sat at home and wanted to try something new. Gua sha is the original facial massage as a part of Traditional Chinese Medicine to improve circulation. It quickly went viral on TikTok during quarantine. Combining the sudden interest in facial massages and gua sha’s TikTok moment, facial massages ended up being set to become the next big thing in beauty. Other tools like the NuFACE facial toning device or jade rollers also rejuvenate the face and neck by toning, lifting, and reducing wrinkles.

While this all seems fun and a great alternative to surgery, does a facial workout actually work? Some say yes, and some say no. When doing gua sha, celebrity facialist Kristyn Smith recommends beginning at the collar bones to activate the lymph nodes, which will ultimately find you results. But the studies on facial workouts like what FaceGym and NuFACE offer are not as black and white. Some even believe that more facial activity exacerbates wrinkles. But the sculpted face and glow post-facial workout is hard to ignore.


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