Underground Fashion Labels We Discovered Online

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Social media has forever changed the way we shop. A quick scroll through Instagram lets us see what celebrities and models are wearing in real time, and there’s no greater thrill than stumbling across an under-the-radar brand endorsed by your favorite influencer. From Ruslan Baginskiy’s baker boy hats (beloved by Bella and Kaia) to the viral phenomenon that is I.Am.Gia, CR has rounded up 12 new and noteworthy labels we discovered via Instagram in 2017.

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createdAt:Fri, 22 Dec 2017 15:14:01 +0000
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