Alexander Wang Announces Collaboration With Adidas Originals


We’ll begin this review at the end, because the finale is sure to be the biggest talking point of Alexander Wang’s Spring 2017 runway show. Instead of sending his 60-plus strong army of models down the runway in the collection’s standout looks, the designer chose the final lap as the moment to unveil his new collaboration with Adidas Originals: A unisex capsule of black sportswear separates, all of which bear the brand’s classic white stripes and an upside-down version of its logo. The sports capsule is said to have been a year in the making and will be available in stores alongside Wang’s Spring 2017 collection next year, but in the interests of quenching fashion’s thirst for immediacy, a limited run from it will be available via pop up truck in Soho, Midtown, and Williamsburg in New York today.

Elsewhere in the Spring collection, Wang included some updated versions of his classic designs and some clever, tongue-in-cheek pieces: The show kicked off with deconstructed pinstripe shirts in blue, white, and grey, before making a segueway into lace-trimmed silk separates worn with moccasins or flat sandals with chunky ankle straps. Ripped denim came next and then there were some all-leather looks and a series of scuba-inspired, fluoro accented pieces in neoprene. The trophy piece was a white mink bathrobe worn by Hanne Gaby Odiele and the looks that we can imagine being a big draw with followers of the #WangSquad include a satin leopard print jacket, hoodies printed with the words ‚Mind Detergent,‘ and a run of powder blue pullovers and shirts with miniature strippers all over them.

Wang’s casting and music choices remained relatively the same. Lexi Boling, Binx Walton, Anna Ewers, and more walked down the runway to a booming soundtrack of hip-hop and thumping dance tracks. The music continued after the show wrapped and models, front row stars, and editors alike decamped to a football-pitch sized space for the show’s after-party come Adidas collaboration launch. There was a 7 Eleven in a silver airstreamer, a McDonald’s popup serving hamburgers and french fries, booze-spiked slurpies, tequila cocktails on tap, and a white car waiting to be defaced by brightly-colored aerosol spray-cans on-site.

It was a spectacle and it was clever because it tapped into what drives Wang’s cult following the most: His clothes aren’t necessarily radical, but they are cool and the people that wear them care about having the kind of crazy fun that wild stories are made of. We got our share of fun before the party’s end, but before we left, Wang took to the stage and shouted out that he hoped the event didn’t get shut down for being too loud. It felt genuine, but you also got the feeling that he wouldn’t really care if it did—because shutting parties down is exactly the kind of thing that cool Wang kids do.


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